Hyundai Announces Moniker for All-New 2020 Crossover Utility Vehicle: Hyundai Venue
Hyundai today announced the name of its all-new 2020 CUV: Hyundai Venue. The new entry-level CUV name references a ‘place’ where people want to be seen.
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The Venue symbolizes a trendy, unique style, perfect for Hyundai’s newest and smallest CUV. Designed for those always looking for the new spot, the Venue does away with the ordinary and the boring.
Hyundai’s naming theme for CUVs has typically been a city or place. Venue embodies the characteristics of ‘the place to be’, en route to the final destination, wherever that may be.
Global media will see the Venue for the first time at the New York International Auto Show on April 17. The global reveal will incorporate an innovative Augmented Reality (AR) element. Augmented Reality is an interactive experience of a real-world scenario including computer-generated or augmented objects through simulation, without the need for virtual-reality goggles or glasses. Viewers at home can experience the perceptually-enriched experience at the following link: https://www.hyundaiusa.com/ at 10:45 a.m. ET.