Hyundai Models Earn High Marks in J.D. Power Initial Quality Study
MARKHAM, ON, June 22, 2016 /CNW/ – Hyundai ranked third among all brands in the J.D. Power 2016 U.S. Initial Quality Study (IQS) and second among non-premium automakers in the study released today. Additionally, J.D. Power awarded the Accent with the highest initial quality honors in the small car segment.
“Hyundai remains steadfastly committed to delivering owners of its products exceptional, quality vehicles,” said Annie Deslauriers, Director of Customer Services & Parts, Hyundai Auto Canada Corp. “We take the improvement of quality on our existing models seriously, and also launch new vehicles with the highest quality right out of the gate. It is important to keep our customers happy with their vehicles. It starts with quality and continues with education on how to use their vehicle’s many features. Results like these demonstrate how well we connect with our customers on every level.”
IQS, now in its 30th year, serves as the industry benchmark for new-vehicle quality measured at 90 days of ownership. According to the study, Accent owners reported fewer problems with their vehicles than any other small car.
“Small cars remain popular vehicles on the road today and represent a significant portion of our sales. In fact, most automakers compete in this segment and, as a result, consumers pick from many different choices,” said Ken Maisonville, National Manager of Product Strategy, Hyundai Auto Canada Corp. “The Accent ranked highest for quality in a crowded segment, which provides owners peace of mind for this important financial purchase.”
In total, five Hyundai models ranked in the top three in their segments. In addition to the award for Accent, the Tucson (second), Veloster (third), Elantra (third), and Genesis (third) ranked near the top in their segments. The Hyundai overall score was 92 problems per 100 vehicles, 13 fewer problems than the industry average and 3 fewer problems than last year.
The 2016 IQS is based on responses from more than 80,000 purchasers and lessees of new 2016 model-year vehicles surveyed after 90 days of ownership in the U.S. The study uses a 233-question survey designed to provide manufacturers with information to facilitate the identification of problems and drive product improvement.