Record February for Hyundai Auto Canada Corp. as Dealers and Distributors Continue to Deliver and Meet Customer Demand

• Combined February sales for Hyundai and Genesis in Canada total 10,053 units, marking the best February in company history.
• PALISADE posts all-time February record with total sales up 73 per cent
• TUCSON, ELANTRA, and KONA drove record‑breaking February sales.

MARKHAM, Ont. (March 3, 2026) – Hyundai Canada delivered a record‑breaking February, reporting total sales of 9,531 units, representing a 4 per cent year‑over‑year increase and underscoring strong momentum heading into the final stretch of Q1. Genesis Canada also posted a strong February performance, with 522 units sold, reflecting continued growth for the luxury brand.

Hyundai’s momentum was led by its best‑selling vehicle, the TUCSON, which recorded 4,023 units sold in February, up 66 per cent compared to last year. Hyundai’s flagship SUV and AJAC 2026 Canadian Utility Vehicle of the Year, the all‑new PALISADE, continued its momentum, posting impressive sales of 1,032 units. This represents a 73 per cent year-over-year increase and another record-breaking month after an impressive January.

“The Palisade continues to set the pace for Hyundai in Canada,” said Steve Flamand, President and CEO of Hyundai Auto Canada. “Its bold design, advanced technology, and premium versatility continues to resonate with Canadian families, with awards and record results reinforcing Hyundai’s position as a leading force in the SUV market today.”

Genesis Canada recorded 522 units sold in February 2026, representing a 45 per cent increase compared to February 2025. Growth was driven by strong demand for the GV70 and GV80, which delivered the highest year‑over‑year volume gains.

“Genesis continues to build meaningful momentum in Canada,” said Flamand. “Products like GV70 and GV80, combined with our guest‑first ownership experience, are resonating with customers who value exceptional design and a truly premium approach to luxury.”

With record performances from Hyundai’s core nameplates and sustained growth across Genesis, both brands are demonstrating clear strength in the market, supported by compelling products, trusted dealers, and strong customer connection.

Total Year-over-Year February by Model – Hyundai

Total Year-over-Year February by Model – Genesis