Vehicle Highlight: Hyundai Genesis Coupe

myautonews_pic_003336953For years, the Genesis Coupe has proven that Hyundai is a serious contender in the affordable performance marketplace — and for 2016, the model maintains its high-value position as a high-capability sports model that’s highly attainable and potent.

With revised pricing and a sole engine option, the Genesis Coupe is Canada’s Most Powerful Car under $30,000 — not to mention a rear-drive coupe that’s fully equipped for driving thrills at every turn.

Find out more about the 2016 Hyundai Genesis Coupe on the Milton Hyundai website, or use the form below to book a test drive.

Here’s a look at five key reasons to consider the Genesis Coupe for all of your summertime motoring needs, when priorities include value velocity and a hearty dose of world-class performance without the world-class pricetag.

High Value Performance: Priced under $30,000, the 2016 Genesis Coupe 3.8 R-Spec provides shoppers with nothing less than a full high-performance tool-kit for pursuing driving thrills. A 3.8-litre V6 engine with targeted upgrades provides 348 free-breathing horsepower that is sent to the rear wheels by a six-speed manual transmission. Add in the sleek looks, pure sports-car cabin and standard 19-inch staggered wheels, and you’ve got a compelling blend of affordability and power that no competitor can match.

The Real Deal: This isn’t a poser sports car: starting with 348 standard horsepower, the Genesis Coupe leaves the Toyota FR-S, the Civic Si, and the Subaru BR-Z in the dust. Consider the standard high-capacity Brembo braking system with fixed front calipers, a standard Torsen-type Limited Slip Differential, and a standard R-Spec suspension calibration for optimal response and agility, and it’s clear that the Genesis Coupe targets a shopper after maximum, full-spectrum performance for their dollar. No other car at this price point is as capable.

Daily-Driver Friendly: The Genesis Coupe has an easily-accessed rear seat that’s ideal for child seats, adults, or anyone sized in between. The carefully-calibrated R-Spec suspension balances high-performance responsiveness and everyday ride comfort carefully, and the big-bore V6 offers a mountain of low-end torque, which makes it easy and effortless to maneuver during around-town driving. Add in features like a premium audio system with colour display, standard Bluetooth, automatic climate control, full power accessories and premium gauges, and you’ve got a high-performance coupe that’s daily-driver friendly. There’s even a generous trunk.

16_GenesisCoupe_intDedicated Sports Platform: Unlike so many other affordable sports cars, the Genesis Coupe rides a dedicated platform architecture designed, from the get-go, as a performance car. Using a dedicated sports platform, the Genesis Coupe is a true sports car down to its very core, not a volume-model fitted with stiffer shocks and a bigger engine. Make no mistake: building the Genesis upon its own dedicated performance platform creates a driving experience that’s simply not possible when automakers take the easy route and soup up an economy car.

Choices Galore: Performance purists will gravitate towards the $29,749 Genesis Coupe 3.6 R-Spec Manual, though numerous other models are available to match a variety of needs and tastes. Look for a Premium Package for enhanced feature content and high-tech add-ons, as well as the Genesis 3.8 GT, which adds numerous luxury touches for enhanced long-haul touring comfort. The Genesis Coupe is also backed by a full range of factory-approved accessories, available at the parts counter, backed by a warranty, and guaranteed to fit and function properly the first time.

Find out more about the 2016 Hyundai Genesis Coupe on the Milton Hyundai website, or use the form below to book a test drive.