When test-driving a new car, take the technology for a spin

ctv-tech-newsletterCar shopping isn’t just about kicking the tires anymore. It’s also about testing the technology.

The rapidly evolving in-car infotainment and navigation systems can be bewildering for all but the most tech-savvy car buyers. The average vehicle on U.S. roads is 11 years old; that means many people last went car shopping before iPhones were invented.

Car buyers should make sure they can pair their phone with a car, play music from their phone, make a hands-free call and use the navigation system before they leave the dealer lot, experts say. They should make sure volume knobs, climate controls and other technology is intuitive and displayed the way they like. Some drivers want volume controls on the steering wheel, for example, while others prefer a knob on the dashboard.

Safety technology is also changing rapidly, and buyers should familiarize themselves with what the car can and can’t do. Some vehicles will brake automatically to avoid a collision, while others flash a warning and help the driver pump the brakes but won’t bring the car to a full stop.

“Spend some time in the parking lot sitting in the car and just messing with it,” says Ron Montoya, senior consumer advice editor for the car shopping site

The issue is a serious one for the auto industry. Consumers’ complaints about phone connectivity, navigation and infotainment systems have lowered vehicle dependability scores in annual rankings from J.D. Power and Consumer Reports. Poor showings in such rankings can put a dent in sales. Car shopping site has found that as many as one-third of buyers will choose a different brand if they think a vehicle’s tech features are too hard to use.

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